The Idea Lab
THE IDEA LAB
THE IDEA LAB
With Frank Degenaar
With Frank Degenaar
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Get your business or creative idea off the ground – with hands-on guidance
I’m opening up a handful of spots for an exclusive coaching/ consulting program. This is one-on-one, hands-on ideation, iteration, and execution with me directly.
If you’re serious about launching a business, product, book, service, or any entrepreneurial endeavor, this is your chance to have a dedicated sounding board, a productivity and habit-building expert, and an ideation partner who will personally walk alongside you for the next 3 to 12 months.
Once these spots are filled, that’s it. This isn’t something I’ll be offering again. Once the window closes, it’s gone.
Who this is for
You have a business idea but need guidance on execution.
You’re an entrepreneur, creative, or freelancer trying to launch something.
You feel stuck, uncertain, or overwhelmed by all the moving parts.
You want a proven system and direct feedback to accelerate your progress.
If this is you… now’s your opportunity.
What you get
This is not a passive course or a “follow these steps” program. This is a hands-on, interactive coaching process designed around you.
Here’s what working with me will look like:
✔️ Live weekly strategy & ideation calls (one-on-one, 60-minute video call) – where we refine your ideas, discuss workflows, and map out execution.
✔️ Daily WhatsApp access for snippets & feedback – Need quick feedback? Have a breakthrough? Want to bounce an idea? I’ll check in daily and keep you moving forward.
✔️ Personalized workflow setup – If you’re using Workflowy (or any other system), I’ll help you design a structured workflow that makes execution seamless.
✔️ Socratic dialogue & AI-enhanced ideation – I’ll guide you through deep questions to refine your thinking, plus show you how to use AI as a creativity booster.
✔️ Productivity & habit building – Because ideas don’t matter without execution, I’ll help you build the habits and systems to sustain momentum.
✔️ Work-life balance & sustainable growth – You want forward movement without burnout. I’ll help you find the rhythm that keeps you productive and sane.
One-time exclusive offer
I can only take on a handful of people, and once these spots are filled, they’re gone. This is a one-time coaching opportunity that I don’t plan on offering again.
Choose the time frame that works for you:
The longer the period, the more the price comes down per session.
3-month package: rapid clarity & execution
12 weekly calls + daily WhatsApp access
Perfect if you have an idea that’s been sitting in your head for too long and you’re ready to take action. In 3 months, we’ll refine your vision, build a structured plan, and get you moving – fast. Whether it’s launching a product, writing a book, or validating a business concept, this is about focused momentum and getting tangible results quickly.
6-month package: refinement, iteration
24 weekly calls + daily WhatsApp access
If you want to go beyond a launch and focus on refinement, feedback, and optimization – this is the sweet spot. Six months gives us time to not only build and release your project but also to adjust, iterate, and fine-tune as you start seeing real-world results. Ideal for those who want to move beyond the starting line and turn their project into something sustainable.
12-month package: growth, scaling up
48 weekly calls + daily WhatsApp access
This is a sustained focus on building something long-term, expanding it, and staying on top of your game. In a year, we can not only bring your project to life but also pivot, scale, or even tackle multiple ventures. This is for those who are committed to the long game and want a reliable partner in their corner.